1. Juul plans to enter the Indian market
According to Reuters, JUUL will further expand its market after Altia has invested US$12.8 billion in JUUL. Juul Labs hopes to launch its products in India by the end of 2019, one of the boldest initiatives for the company’s global expansion. Juul hired Indian MasterCard executive Rohan Mishra as head of government relations this month, after hiring Uber India executive Rachit Ranjan as senior public policy strategist. The company’s recruitment information on LinkedIn shows that it plans to hire at least three executives, including the Indian general manager. It is reported that the company also plans to set up a “new Indian subsidiary.” “The program is currently in the exploratory phase, but the company needs Indian talent,” the source said.
The launch of its products in India is part of the company’s broader Asian strategy. India has 106 million adult smokers, second only to China, and has become a lucrative market for companies such as Juul and Philip Morris International. Juul said in a statement that India is currently one of the Asian markets under evaluation, but there is no “clear plan”. “We explore potential markets and are in contact with health regulators, policy makers and other key stakeholders,” the company said.
2.the new media alliance to bring traffic fans into the e-cigarette
On the occasion of the spring of 2019, many entrepreneurs such as Hammer Technology, Luo Yonghao, and other uncles have entered the e-cigarette. Hammer Technology Zhu Xiaomu announced on the 1.27 that the Fulu E-cigarette first machine has been mass-produced, the same-origin uncle founder Cai Yuedong and the former Huang Taiji founder He Chang founded the YOOZ e-cigarette brand.
Zhang Jinyuan, Chairman of the Board of the Same Uncle, and Li Yan, Chairman and CEO of Micromedia Holdings, Ren Yi, Chairman and CEO of Mi Kesi, Zhang Dafeng, Founder of Zhongjin Huicai, Sha Xiaopi, CEO of Visual Identity, and Zeng Hang, CEO of Military Military Liu Peng, the CEO of the fruit, jointly launched the electronic cigarette brand, Lingxi LINX, which went online for 5 hours and sold 5,000 orders. The first day sales exceeded one million.
Third, IQOS products will be authorized by the FDA
3.In 2017, Philip Morris International PMI submitted to the US FDA to apply for IQOS to enter the United States, and in 2018 will submit new research data to the FDA, which was mentioned in Altria Group Inc.’s 418 financial report conference call in 2018 The Altria Group’s response to the recent development of IQOS products may be authorized by the FDA.
Fourth, electronic cigarette supervision
4.As the manufacturing country of the electronic cigarette industry, and the number of smokers of up to 300 million people, the regulatory policy for electronic cigarettes will be further implemented. The national standards for e-cigarettes are expected to be approved and issued this year; the regulatory part and management methods of e-cigarettes will be clarified.
In Thailand, import, export, sale and possession of evaporative products have been banned since November 2014. Recently, there has been a severe ban that will re-examine e-cigarettes. Due to legal obstacles in the implementation of the e-cigarette ban, Thailand has assigned the Center for Tobacco Control Research and Knowledge Management (TRC) to re-examine its severe ban on e-cigarettes.
5. Development of electronic cigarette products
In 2019, the e-cigarettes of smoky oils will continue to be the main tone of Sakura’s behavior. However, with the requirements of supervision, in order to reduce the appeal of attracting young people to use e-cigarettes, the appearance color, taste and nicotine content of Smoky will be affected. Restrictions will affect the small smoke of e-cigarettes, and the growth rate will slow down. For the restructuring and integration of the industrial chain, the quality control will be more standardized.
For the smoke bomb products (HNB), with the entry of PMI, BAT, JT, KT&G and China Tobacco, the products of the soot-type electronic cigarettes, that is, low-temperature heating and non-combustion, will compete in the same market or in the same market. It will become more and more fierce, and the advantages of the taste, price and market strategy of the cartridge will begin to determine the performance on the market.
6. E-money industry mergers and acquisitions and financing frequently
The electronic cigarette industry has begun to show the phenomenon of industrial agglomeration. In 2019, this situation will become more obvious, the concentration will accelerate, and companies with weaker technologies, brands, management, and market will gradually withdraw from this field. According to public reports in 2018, more than a dozen e-cigarette companies have completed financing. In less than one month in 2019, two e-cigarette companies, BTM Beige and Wel Whale Light Tobacco, have announced the completion of financing.
7. Tobacco giants intensified their efforts to lay out electronic cigarettes
In 2019, Japan Tobacco released two new products, Ploom TECH+ and Ploom S, which are not heated. Imperial Tobacco launched the new e-cigarette product in early 2019, Nixx, and the company’s newly developed heating and non-combustion device, Pulze. In 2019, it plans to invest another 100 million pounds in blu.
Eight, Ai Wei Si was awarded the world’s first POD electronic cigarette UL8139 certificate
On January 24th, the world’s first POD e-cigarette UL8139 certificate awarding ceremony and the Avius UL strategic cooperation signing ceremony were held in the Ai Wei Si Si exhibition hall. The attendees were Vice President of UL of the United States (hereinafter referred to as “UL”), Yu Xiukun, General Manager of Asia Pacific, Electronic Technology Industry Department, Lisa Grams, Global Marketing Director of Internet Technology Group, and Ouyang, CEO of Shenzhen Aiweipusi Technology Co., Ltd. Jun Wei, vice president and research and development director Gao Xu and other leaders. The issuance of the world’s first POD e-cigarette UL certification and the in-depth cooperation between Avius and UL have positive implications for the entire e-cigarette industry safety standards.